本书是战略管理领域的经典著作，内容全面，涵盖了市场上战略管理相关教材的主要内容，具有很强的应用导向，向读者展示了大量关于战略管理的最新思想、技术、工具及应用。本书既包括经典理论，又涵盖了最新的研究成果。传统的经典理论提供了战略管理的基础，最新的研究成果则揭示了在复杂的全球化商业环境中，应如何有效地运用战略管理过程。全书在理论阐述与实践研究方面做到了完美平衡,通过大量企业案例,帮助读者更好地理解组织为了实现愿景和使命以及超越竞争对手而采取的不同类型的战略。
迈克尔·希特（Michael A. Hitt） 得克萨斯农工大学杰出教授，美国管理学会和美国战略管理协会前主席。与人合著/合编27部著作，发表了200多篇学术文章。2014年和2015年被评为“汤森路透高被引学者”，还被评为“全球*具影响力科学家”。
在许多期刊的编审委员会任职，包括Academy of Management Journal，Strategic Entrepreneurship Journal等。曾荣获欧文杰出教育家奖和美国管理学会杰出服务奖等。
刘 刚，中国人民大学商学院教授、博士生导师，企业管理系主任，兼任中国企业管理研究会常务副理事长。出版各类著作50余部，在国内外核心期刊发表学术论文近60篇，在畅销财经类报刊发表专栏文章150余篇。主持国家社科基金重点项目等国家及省部级课题7项，主持企事业单位委托课题20余项。获4项省部级奖励，2次被评为中国人民大学年度“十大教学标兵”，著作获第四届蒋一苇企业改革与发展学术基金奖。
With each new edition, we work hard to achieve the goal of maintaining the standard that we established for presenting strategic management knowledge in a readable style. To prepare for each new edition, we carefully study the most recent academic research to ensure that the content about strategic management that we present to you is up to date and accurate. In addition, we continuously read articles appearing in many different and widely read business publications (e.g., Wall Street Journal, Bloomberg Businessweek, Fortune, Financial Times, Fast Company, and Forbes, to name a few). We also study postings through social media (such as blogs) given their increasing use as channels of information distribution. By studying a wide array of sources, we are able to identify valuable examples of how companies are using (or not using) the strategic management process. Though many of the hundreds of companies that we discuss in the book will be quite familiar, some will likely be new to you. One reason for this is that we use examples of companies from around the world to demonstrate the globalized nature of business operations. To maximize your opportunities to learn as you read and think about how actual companies use strategic management tools, techniques, and concepts (based on the most current research), we emphasize a lively and user-friendly writing style. To facilitate learning, we use an Analysis-Strategy-Performance framework that is explained in Chapter 1 and referenced throughout the book.
Part 1： Strategic Management Inputs
1． Strategic Management and Strategic Competitiveness
2． The External Environment： Opportunities， Threats， Industry Competition， and Competitor Analysis
3． The Internal Organization： Resources， Capabilities， Core Competencies， and Competitive Advantages
Part 2： Strategic Actions： Strategy Formulation
4． Business-Level Strategy
5． Competitive Rivalry and Competitive Dynamics
6． Corporate-Level Strategy
7． Merger and Acquisition Strategies
8． International Strategy
9． Cooperative Strategy
Part 3： Strategic Actions： Strategy Implementation
10． Corporate Governance
11． Organizational Structure and Controls
12． Strategic Leadership
13． Strategic Entrepreneurship
Part 4： Case Studies
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