作为“服务业皇冠上的宝石”，会展业已与旅游业和房地产业成为当前拉动我国经济发展的三大支柱产业。如今，市场急需大量既掌握专业知识又精通双语的会展口译人才。与当前口译需求大好形势相比，关于会展类的英语实务教材非常稀缺，学生很难系统地学到与会展专业相关的英语职业技能和技巧。这导致毕业生的综合素质无法满足社会需求，学生所学知识也无法与国际会展业相接轨。所以，对会展英语的教材开发已是当务之急。《会展实务英语》根据展览和会议服务的工作过程编写，充分结合世博会的服务项目工作要领，旨在培养会展专业学生的英语语言能力和职业能力，即自我学习、与人交流、与人合作、解决问题、创新能力等.具有较强的针对性和实用性。
Chapter One Overview of the Convention and ExhibitionIndustry..
Chapter Two Conference Planning
Chapter Three Conference Venues
Chapter Four Financial Administration of Conference
Chapter Five Promotion and Publicity
Chapter Six Conference Registration
Chapter Seven Conference Service and Management
Chapter Eight Emergency and Safety
Chapter Nine Introduction to Exhibition Industry
Chapter Ten Choice of Venues for Exhibition
Chapter Eleven Exhibition Participation
Chapter Twelve Exhibitors and Show Managers
Chapter Thirteen Exhibition Marketing
Chapter Fourteen Preparation Work before an Exhibition
Chapter Fifteen Reception at the Exhibition Hall
Chapter Sixteen The Economic Benefits of Exhibitions
Chapter Seventeen Etiquette for Exhibitions andConventions
Answers
References
And then its also important for you to have an on-site inspection. If the venueis too compact， it will leave the participants feeling congested and uncomfortable； onthe contrary， if the venue is too big， it may leave the participants an impression thatthe exhibition is not as popular and busy as they expect. Therefore， choosing a venuewith an appropriate size is one of the crucial factors to success.
The first impression is important. The first impression an organizer gets maywell be the same first impression that visitors and guests get. Organizers should payattention to all their senses. What does the site 10ok like？ What are its surroundings？Is it attractive？ Is it quiet？ Is it under a flight path？ Does it have scented gardens？Are the toilets clean and fresh？ Touch the furnishings and some of the equipment.Do these feel clean？ Do your shoes stick to the floor or the carpets？
At your first visit you are probably not going to be able to taste anything， but iffood is an element of your event， then once you have made a selection of venue， youmay wish to try samples of the food you selected， especially if the exhibition is largeor involves VIP catering， in order to see if the kitchen is up to the job. On your visit，try to make sure you see all the areas your visitors will use， not only the main room，site， arena or hall， but also the entrances， corridors， car parts， toilets and food serviceareas. Are these places well kept？ Is there evidence of activity， cleanliness， goodmaintenance？ These things are all indicators of an active and capable managementof the venue. The more capable they are， the easier your job will be.
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